Run Madtown

Run Madtown is a multi-race urban running weekend in Madison, Wisconsin, USA, built around a festive downtown atmosphere and a strong local identity. Organized by Endurance Marketing Inc., DBA Run Madtown, the event combines big-race energy with a more playful, community-driven tone, positioning itself as Madison’s unofficial kickoff to summer. The weekend centers on downtown Madison and the University of Wisconsin area, with starts on State Street and Library Mall, and includes a mix of distances that make it accessible to both experienced racers and more casual participants.